Getting Started

Discover what Shoelace is all about and how we boost sales by retargeting visitors who abandon your website.

15 articles in this collection
Written by Sanja Smrzlic and Fiona Khan

Tracked visitors vs. unique visitors

Describes why your audience count reported by Shoelace may be lower than you expect
Written by Sanja Smrzlic
Updated over a week ago

What store/e-commerce platforms does Shoelace work for?

Can you use Shoelace if you don't have Shopify?
Written by Sanja Smrzlic
Updated over a week ago

Can't I just make retargeting ads myself?

Explaining the benefits of Shoelace vs. DIY
Written by Sanja Smrzlic
Updated over a week ago

What are the next steps after downloading the App?

What you can expect from Shoelace after downloading the app
Written by Sanja Smrzlic
Updated over a week ago

Why should I use my own ad account?

Advantages of using your own ad account.
Written by Fiona Khan
Updated over a week ago

Tips to drive traffic to your store!

How to drive traffic to your store and build re-targetable audiences.
Written by Fiona Khan
Updated over a week ago

How do I get started?

Tips on how to get started with shoelace from installing the app to receiving your first campaign proposal.
Written by Fiona Khan
Updated over a week ago

How do I install Shoelace?

Written by Sanja Smrzlic
Updated over a week ago

How does Shoelace work?

Written by Sanja Smrzlic
Updated over a week ago

What is retargeting?

Written by Sanja Smrzlic
Updated over a week ago

How do I connect to my own ad account?

Written by Sanja Smrzlic
Updated over a week ago

Do you only retarget on Facebook?

Retargeting Platforms.
Written by Fiona Khan
Updated over a week ago

I came here from Kit, what do I do now?

Written by Sanja Smrzlic
Updated over a week ago

How do I know which orders are attributed to Shoelace?

Written by Sanja Smrzlic
Updated over a week ago

When will I get my first campaign?

Written by Sanja Smrzlic
Updated over a week ago